SEO Tips: Beginner's Guide To Search Engine Optimization

The SEO (search engine optimization) tips presented here are intended as a quide for webmasters who have only recently become aware of the issue of search engine ranking and search engine optimization. You don't need to be a technical wizard to use my SEO tips. However, these tips also include many optimization techniques for more experienced web site designers who have seen their search engine rankings decline and want help to recover their prior ranking. Overall, the goal is to increase qualified traffic to your site, and not to mindlessly seek top ten search engine results.

Don't hire any SEO company, even an affordable service like mine, until you've browsed through my search engine optimization tips. The essentials of improving your website's rankings in search engines are very simple: Make the primary topic of each web page stand out clearly and prominently, provide a clear hierarchical structure of links to your website's individual pages, and create as many high-quality paths between your website and other websites whose topic is related to yours as you reasonably can. Anyone with a modest knowledge of how web pages are created can follow my advice.

With my SEO tips as your guide, you can do your own basic search engine optimization. But, as the saying goes, God is truly in the details when it comes to the search engines, and so I have filled these pages with easy-to-follow search engine optimization tips. Just start at page 1 - "Preparing Your Website," and you'll find the basic information to put your website on the road to high search engine rankings.

As you learn about SEO, keep in mind that most information about search engine optimization that was written before 2002 is obsolete. Old webpages and computer books that have any information about search engine optimization tend to focus advising webmasters to overstuff your pages and the Keywords and Description <META> tags. That used to be enough to give you a boost in the search engine rankings against your relatively uninformed competition, but the major search engines now all but ignore <META> tags in terms of ranking webpages. Books about search engines should also be considered in light of their age. Web pages live forever, so scour them for any indication of their age. Use the "Properties" command in the File menu of Internet Explorer or the "Page Info" command in the Tools menu of Firefox to find the date that the page was last modified. The search engines are in a constant battle to keep ahead of schemers who try to fill them with SPAM, so they change their ranking methods frequently. I update my optimization tips regularly in order to keep them relevant and accurate.

If, after you've read my search engine optimization tips, you would like to have some experienced eyes check out your website's search engine effectiveness, please visit my Search Engine Optimization Services page where you can ask for my FREE Search Engine Evaluation for your website. I'll be happy to show you what you're doing right, what you're doing wrong, and how I could help you in the future. There's no charge, no obligation, and no risk of SPAM.

SEO Tips Menu

Preparing Your Website for Search Engines

Optimization Common Mistakes

Get Higher Google Ranking

Search Engine Ranking Factors

Getting Links for Your Site

Design Your Web Pages For Higher Ranking

Finding Keywords for Search Engines

Search Engines and Frames

Fixing Google www Canonicalization Errors

Multiple Domain Names Problems

Top 10 Search Engine Optimization Myths

Google's PageRank Explained

Site Redirect Without .htaccess

Why Did My Site's Google Ranking Drop?

Tracking Codes in Your Links/URLs

HTTP Server Response Header Checker

How To Tell If A Site is Banned

How To Set Your Website's Geo-location

Google Malware Warning